Why water conservation and sustainable practices are at the heart of everything we do

Climate Transparency

Our Partnership with Bluebird

We are a committed to reducing our footprint. Our partner in emissions tracking, Bluebird, calculates each product’s footprint using Greenhouse Gas Protocol, which considers emissions from materials, ingredients, manufacturing, transportation, and distribution. A product’s waste footprint is calculated by examining its recyclability and degradability.

You can now see every product’s Impact Report on conservingbeauty.com. Simply visit our product pages to see how we are doing compared to industry benchmarks.

Why climate transparency matters?

  • Actively measuring our products' impact from farm to bottle, helps to keep the environment top of mind when designing our products.
  • It helps our community make informed purchase decisions.
  • It helps us understand how we can do better at reducing our footprint.

Click here to view our full Impact Report.

Sustainability claims you can trust

Our Partnership with Provenance

We are proud to partner with Provenance to power our sustainability claims so that our community can shop confidently and in line with their values.

What is Provenance?

Provenance® powers sustainability claims you can trust. The global leader in sustainability marketing technology, Provenance® exists to drive positive change through transparency. They're protecting shoppers from greenwashing using their Proof Point technology, connecting 'green' claims to evidence from the supply chain or third-party verification.

What are Proof Points?

Provenance® is helping us share credible, compelling and fact-checked social and environmental impact information with brand and product Proof Points. Proof Points are interactive icons representing a claim about a business or product. Each Proof Point is part of the Provenance Framework, a collection of 50+ jargon-free claims about social and environmental impact.

Click here to view our sustainability profile on the Provenance Directory.